Monday, January 4, 2016

Let the ads begin

Four weeks until the Iowa caucuses.
Time for Donald Trump to unleash his first ads.
Advertising by Trump has been limited to radio spots until this week. In November, he made a $300,000 buy for four ads that played in early states, including one that promised he would “decisively bomb the hell out of ISIS.”
Trump said he reviewed several proposals for his first television ad but settled on the dark backdrop of “Great Again” because he wanted to showcase what makes him stand apart from the competition: bucking political correctness and speaking in vivid, stark terms about threats to national security.

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