Monday, July 16, 2012

Watch the burn rate

The Other McCain is looking forward to Friday - the latest report on campaign spending and cash-on-hand.
What my GOP source was suggesting was that the Obama campaign’s burn rate is already so high — their staff overhead is enormous, and they’ve been pouring on the attack ads in battleground states — that they’ve substantially depleted the cash advantage they enjoyed in May, when they ended the month with more than $100 million cash on hand (compared to a mere $17 million for Romney, as I’ve previously explained). The Campaign to Re-Elect the SCOAMF had counted on that financial cushion as their ace in the hole. If nothing else worked, they could bury Romney in attack ads down the home stretch in October, but it’s only July and if the Obama campaign is already burning through that cash at an unsustaintable pace . . .
Well, there’s a good reason they’re “freaked out,” you see.
Follow the money.
When it's spent, it's gone.
And if there's something Obama's good at, it's spending money

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