Friday, July 22, 2016

Numbers to watch

Allahpundit looks at the ratings numbers for Donald Trump last night vs. past conventions - in a different media era.
Why is Trump’s Romney-esque rating performance not surprising? Because we’re in the mobile era now. The first iPhone came out in 2007, around the time that year’s primary campaign was starting to roll. The first Android phone came out shortly before the general election. Many news platforms weren’t offering online streaming yet. If you wanted to watch McCain and Obama, you had to turn on your TV; last night you could have watched Trump on YouTube, and many did. Competition for eyeballs from non-news outfits has also expanded remorselessly with platforms like Netflix and Hulu, both of which were in their infancy at the time of the 2008 election. How many people who would have otherwise watched the speech last night decided to watch something on Netflix instead? (Raises hand.)
But he still expects Trump's numbers to better Hillary's.
What sort of sick mind, given the cornucopia of media options now available to Americans, would choose to watch a speaker as dreary as her spoonfeed center-left oatmeal to viewers for 75 minutes? Good lord almighty. There’s not enough booze in the world.

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