Clay Travis identifies a big reason for the NFL's ratings problems - lousy games at 1 p.m. Eastern.
Because extra games outside of Sunday afternoon.
For instance, I’m going to watch Titans-Steelers tonight and I’m letting my boys stay up late to watch this game with me tonight. But I’ve already told my wife that we can do whatever she wants on Sunday during the usual Titans window — at one eastern — because we won’t be watching our local team play then
So the NFL will get my viewership on Thursday, but they will lose my viewership on Sunday.
I’m betting that’s true for many Titans or Steelers fan and that situation replicates itself for fans of teams all season long.