Monday, May 25, 2015

Grab a bucket of chicken

KFC has brought back Colonel Sanders for some new commercials.
They hope it makes you want to grab a bucket of chicken.
In a world of health-food hype, the chain is doubling down on its fried-chicken bucket, which Hochman called a "shareable innovative package" that still gets about three-quarters of its sales from parents with kids at the table.
"Many families see our bucket meals as home-meal replacements," Hochman said. "They may want to cut corners, but they want to know the people who are making their meals aren't cutting corners."

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